How it works

    Everything you get. No surprises.

    Most web projects are vague about what's included until you're already committed. We're not. Here's exactly how our process works, what each plan includes, and how the pricing is structured - so you can make a clear decision with no pressure.

    Phase 1: Discovery

    Understanding your business before we touch a pixel

    Getting a website right starts with getting the strategy right. Before any design work begins, we go deep on your business, your competitors, and your customers. This is the work that separates a website that performs from one that just exists.

    Estimated Total Value: Up to £1,500

    All included in your Website-as-a-Service+ package

    Phase 2: Build

    A professional website, delivered in 4-6 weeks

    We handle everything. You review, give feedback, and we refine until you're genuinely proud of it. Then we launch.

    First, your website...

    Plus you get all this:

    Estimated Total Value: Up to £13,900

    All included in your Website-as-a-Service+ package

    Phase 3: Partnership

    Your dedicated tech team, ongoing

    The build is just the beginning. Once your site is live, we stay on - monitoring, updating, optimising, and growing it alongside your business. This is the subscription.

    Day-to-Day Value: £1,220+/month

    Crisis Protection: Priceless

    * Could save you £5,000+ during one peak-season outage

    All included in your Website-as-a-Service+ package

    Choose your plan

    A subscription, not a project.

    This is the part most agencies skip. Once your site launches, we don't disappear. You choose the level of ongoing partnership that fits your business - and we handle everything within it, every month, without you having to ask.

    All plans cover ongoing management of your existing website. The build is quoted separately.

    WaaS Pro

    £349/ month

    A proper digital partner, not just a managed service.

    6-month minimum term. Maximum 2 clients at any one time.

    What's included

    • Everything in WaaS Standard
    • Same-day support SLA (Mon-Fri)
    • Monthly strategy call (not quarterly)
    • 2 content articles per month
    • Conversion rate optimisation - ongoing testing and improvements to turn more visitors into enquiries
    • Priority WhatsApp access
    • Proactive recommendations - we flag opportunities before you ask

    Best for:

    E-commerce and membership sites, businesses where the website is a primary revenue driver, or any business that wants a deeply hands-on partnership.

    Most popular

    WaaS Standard

    £149/ month

    Your website, properly managed. Every month.

    6-month minimum term.

    What's included

    • Everything in Site Care
    • Up to 2 hours of support per month (additional hours at £85/hr)
    • Monthly plugin updates and performance check
    • Monthly SEO health check
    • 1 content article per month
    • Monthly performance report
    • Quarterly strategy call
    • Priority email support

    Best for:

    Service businesses, local businesses, and any SME that wants a professional online presence without managing it themselves.

    E-commerce and membership sites are more complex to manage. We'd recommend WaaS Pro for those.

    Site Care

    £89/ month

    Your site stays online and secure. That's it.

    No minimum term.

    What's included

    • Hosting and daily backups
    • Security monitoring and threat detection
    • Uptime alerts
    • Critical plugin updates

    What's not included

    • No design or content changes
    • No support requests
    • No SEO work
    • No strategy
    • No reporting

    Site Care keeps your website alive. It won't help it grow, rank, or convert. It's the right choice if you need a safety net while you're not ready for more - not if you want your website to work for your business.

    On Demand

    £85/ hour

    For occasional, unpredictable needs.

    What's included

    • Book hours as and when you need them
    • Pre-paid in blocks
    • Work completed within agreed timeframe

    What's not included

    • No ongoing monitoring or maintenance
    • No guaranteed response time
    • No strategy or proactive work
    • Nothing happens unless you book it

    If you find yourself booking more than 2 hours a month, a subscription plan will cost you less and include significantly more.

    Total Value Summary

    Step 1 (Discovery):up to £1,500
    Step 2 (Build):up to £13,900
    Step 3 (Partnership):£1,220+/month value
    One-time Value:up to £15,400
    Ongoing Monthly Value:£1,220+/month

    All included in your Website-as-a-Service+ package

    That's £14,640 - £30,040 worth of professional services in your first year alone - all for a fraction of the cost with our comprehensive package.

    The alternative

    What you'd pay to get this any other way.

    Full-time junior developer

    £30,000-40,000/year

    Plus employer's NI, pension, management time, and the risk of a bad hire.

    Agency retainer

    £1,800-5,000/month

    Often with slow response times, account managers who don't know your site, and reactive rather than proactive work.

    Freelancer

    £50-85/hour

    When you can find one, when they're available, and hoping they haven't moved on by the time something breaks.

    Your own time

    £13,000/year

    If you value your time at £50/hour and spend even 5 hours a week on website issues. Spent on something that isn't your actual business.

    The one-time investment

    Your build is quoted, not guessed.

    Every website we build is different - different scope, different complexity, different goals. That's why we don't publish a fixed build price. Instead, we scope your project properly and quote based on what you actually need.

    What the quote covers

    Everything in Phase 1 and Phase 2 above - discovery, design, development, copy, images, SEO, hosting setup, security, and launch.

    How payment works

    Your build is a one-time investment, paid in flexible installments. We'll agree a payment schedule that works for your cash flow before any work begins - typically spread over the duration of the build or beyond.

    How long it takes

    4-6 weeks from confirmed brief to launch.

    Our promise

    We carry the risk. You get the website.

    Not a penny until you love the design. Unlimited revisions until you're genuinely proud to share it with your biggest potential client. If we can't deliver something you love, you walk away. No invoice.

    We make this offer because we've never failed to deliver a site a client is proud of. And we intend to keep it that way.

    The only thing we ask: you show up for the discovery session and give us feedback during design reviews. That's it. We handle everything else - including all the risk.

    Sleep Easy Guarantee (Partnership)

    If you're not completely satisfied after your first 30 days of partnership, we'll refund your subscription fees and help you transition - no questions asked.

    Quick answers

    Not sure which plan is right for you?

    Book a free 30-minute call and we'll work it out together.